The Empty Digital Headache

The logo for Strictly Average, from the very beginning, is the Empty Digital Headache.  The site has a number of mottos, the two most notable being, 'Because 6-inches is All You Get' and 'Stalking Jawaballs Since 2009' but the most subtle (and probably the most accurate) is...

This is the 2nd Generation Empty Digital Headache.  I did it on Photoshop and am actually pretty proud of it.  It's cropped from a larger image, and the idea is the Avatar is raising itself out of the digital stream.

...'Nothing But Lines On Your Computer Screen.'  It captures my thoughts about this medium and encompasses the digital head concept.

At the first BoLSCon I brought a picture of the 1st Generation Avatar, which I still use in places.  Strictly Average was new, but even then I was trying to build a brand.

I'm in El Paso with family friends, as I described in my last post, so I'm away from home and all my myriad toys.  Still, I thought it would be fun to drop a quick post...

The eye is the seat of the soul.  I painted this, trying to capture that portal effect.

...and I've always enjoyed the many incarnations of the logo!  I got a laugh out of it, even if nobody else did!

This was just an odd one!  I went to the dentist, found my numb face could contort unnaturally, so I snapped some shots and inverted the colors.  I figured that wasn't a bad Not Brent.
(Not Brent is a much longer story... which probably won't be drug out into the light anytime soon.)

Me and Goatboy teamed up for the Team Tournament.  The plan is me and Dethtron will team up for the next... currently we're thinking Tau, but with a twist!

I built a real-scale Empty Digital Headache from styrofoam and plaster, then painted it.  I took this to the 2nd BoLSCon, er... Wargames Con.  Anyone notice the Storm Buster, the Dyson Pattern Strictly Average Storm Raven?  I took that along for fun, just to sit on my display board.  I'm currently 'fixing' it, so be prepared for that in the next few weeks!

One of the Chaotic Gribblies, a Team Tournament team, posed with it... I simply love this picture.  It was 10am Goat and I had already partaken of adult beverages.  We had a blast that day!

Both versions of the logo made it on my Dice Cup - one of my prized possessions!  Big Whit no longer does these, so I'm glad I've got mine.

Not Brent and I are in agreement about one thing - Shiner Bock is the best beer.  Anything with 'Bud' or 'Coors' or 'Miller' in front of it probably tastes like water.

I get that some of you won't dig my logo obsession, but I've always had fun with it.  More to the point, though, I know for a fact it's helped people out in the Blogosphere identify with Strictly Average.  With so many blogs to choose from, how do you distinguish yours?


Big Whit said...

Hope everythings going well up there. I think I managed to get a first post on Bell for your bat rep.

Loquacious said...

I've got a flower, and I'm a girl. Plus, I use a lot of words.

Black Blow Fly said...

Now I know yer really evil .


Hee !!


fester said...

How do I identify the blog I do most of my work for?
One word:

The_King_Elessar said...

I love your logo changes, tbh. lol

I preferred the 1st (so far) but like the inventiveness, and rebranding process.

As for my own branding - my own inimitable style of commentary, a bit of trolling jerkwads, and some chatbawks whoring. lol

Actually, been thinking about a new MWFTW logo recently. Plus, a new tagline, to replace "Call That a Refused Flank?"...

Cynthia Davis said...

Great last couple of posts!! I particularly like the paint removal article-, really struggled with that in past trying to save money. I wanted to see what you were working on outside of your podcast at www.offtopical.com
You generated a lot of excitement with the upcoming 40K episode!! Everyone should check it out, especially the interview. Thanks for all the hard work.
Cynthia D.

Brent said...


I'm pretty excited about the upcoming Warhammer 40K episode, but there's no point bringing it up just yet. The Blogosphere has a short memory, so I won't plug it until a week before the official GW press release.

(A new favorite!) Anon: I haven’t even bothered playing a game of 6th yet, cause I have read the rules, and actually understand how they interact with units. I know my armies no longer function how they should, and so I need to change them.

Strictly Average: 'cause 6-inches is all you get.

Stalking Jawaballs since 2009.

Jawaballs: "My butt just tightened up."

Brent, preferred 2-to-1 over Not Brent in a recent, scientific poll.

Brent: emptied the Kool Aid and DRINKING YOUR MILKSHAKE with an extra-long straw.

Unicorns don't exist.

Home of the Stormbuster, the Dyson Pattern Storm Raven.

I'm a comment whore and this whore is getting no play.

Not Brent hurts Brent's feelings.

I think, therefore I blog.

"You should stop writing for everyone else and worry about your crappy blog." - Anon.

Not Brent has been spotted lurking around with a green marker.

He's not like a bad guy from a cartoon, all devious but never quite evil, Not Brent is bad beans, man, bad beans.

Dethtron: "Again I feel obliged to remind you that trying to sound smart only works if you are."

MVB: "I am not one to join the unwashed masses of self-titled 40k experts out there distributing advice from their blogs about exactly how your list should be built..."

Shiner Bock on tap: that's how I choose hotels.

Strictly Average: The Home of Hugs and Gropings.

Don't feed the trolls!

MoD: "Welcome to Brent's head."

Competitive is Consistent.

Dethtron: "...you could use that extra time to figure out a way to get your panties unbunched and perform a sandectomy on your vagina."

Dethtron: “When calling someone an idiot, it's generally best to avoid making grammatical mistakes.”

Warboss Stalin: "You know, if it actually WAS funny, maybe I wouldn't mind."

Mike Brandt: "It's not a successful bachelor party if you don't misplace someone".

"The Master Manipulator (every store needs one): "...now, enough stroking."

Kirby: "I don't know about gropings. Seriously, Brent, keep it in the pants, please."

Loquacious: "No matter how hard I tried, I couldn't get Hugs & Gropings or Stalks Jawaballs into Brent's little tribute."

Captain Kellen: "I rate this article a Brent on the Faith Hill to Nancy Pelosi scale!"

Drathmere: "Come for the balls, stay for the Brent? Kind of disturbing, man."

Go no further, lest thee see something thine eyes would fain look past!

Isabelle: "So, thank you for supporting your local and not so local unicorns. A noble gesture like that can show some scared kids out there that they don't have to hide from everyone and it's ok to be who they really are."

There is nothing more interesting than We The People... in all our beautiful, ugly glory!

On Internet Advice: You see, I have an almost religious belief that's it's a huge, colossal waste of time.

...I think I'll call it the Gun Shy Pattern Stormbuster, because after the Internet destroyed my first humble effort, I find I'm a bit worried about the reaction to this one.

Lauby: "Is it left over from that time you thought that you could just complete step one 12 times to meet the mandates of that court order?"

Not Brent: "I guess we'll have to read on and find out. Signed, Not Brent. Especially today."

Cynthia Davis: "I think the scrolling text is from Glen Beck's new book."

Grimaldi: "Spamming certain units creates interesting possibilities but also fatal weaknesses."

Purgatus: "Math can inform decisions. It cannot make decisions."

Thoughts? Comments? Hugs and gropings?

You'd be that much quicker to figure out what I mean when I refer to a Unicorn if I covered it in a rainbow flag.

SinSynn: (To Brent) "Curse you and your insidious influence on the internets..."

Dave G (N++): "You know you're an internet celebrity when your following is more akin to tabloids."

I prefer the term Internet Personality (or IP) myself, seeing as how I coined it.

Lauby: "Your attempt to humanize him as failed. I feel nothing but scorn for his beard - it's like a warcrime or something."

BBF: "I've always thought you are a good player but I finally figured out that you are a great player. It's hard to see sometimes because your personality is engaging, sincere and quite charming - to me that is kind of a rare combination."

'Clearly cheating?' I didn't misspeak: you jumped to conclusions. If you'd like to apologize I'll be happy to send you an autographed picture of my ass.


I thought I was doing alright before I realized I was losing.

Age and treachery beats youth and vigor every time.

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